Healthcare Brand Strategy and Marketing

More Juice … Less Squeeze™

That’s our motto at the windrivengroup: meaning greater results with less effort. It’s all about the ROI. Maximal Return on Your Investment. We provide both consulting (healthcare brand strategy and marketing) and done-for-you, turn-key healthcare content creation. By doctors. For doctors.

We help hospital marketing teams to develop their “content marketing” programs. Specifically, our specialty is leveraging microscopic bits of physician time to optimize engagement with the patient community. Don’t have a blogging doc? No problem: we can show you how to turn 15 minutes of a physician’s time into multimedia content for inbound marketing.

Our philosophy is simple:

It’s not content marketing; it’s content connecting.

Provide the information that your patients are seeking, and you don’t need to market to them: they will come to you. We will help you to better connect with your patient community; to better engage them; to build optimal relationships with them, so they come to you for their care.

Our clients include healthcare organizations, from hospitals down to solo practices. Whether you’re in solo practice, or a hospital hoping to remain independent, you must be FOUND, and you must be TRUSTED. We can show you how, or we can do it for you.

As CEO and Managing Partner (and Chief Troublemaker) of the windrivengroup, I oversee digital media projects:

• CONSULTING:
  • connecting hospitals and medical practices with their patients
  • teaching them how to optimize the patient experience
  • showing them that connected patients make for healthier patients (improved compliance, reduced readmissions)
  • showing them that connected patients make for better reimbursement – it’s all about the ROI and bottom line. After all, you can’t provide great care if you’re not in business!
• Empowering ePatients for optimal healthcare
• Providing website development, including SEO and social media optimization
• Speaking on these and other topics: we provide workshops for any size organization
• HEALTH CONTENT:
  • custom, original, health content to engage your audience and grow your practice
  • by doctors, for doctors: unique, quality content for effective SEO
  • cost-effective: ROI that is un-matched by traditional marketing campaigns

Services

The windrivengroup provides these healthcare brand marketing services:

• healthcare brand marketing
• healthcare brand strategy and marketing
• healthcare content creation: done-for-you, turn-key, custom, original (by doctors, for doctors)
• website development: custom, engaging website creation
• design services: custom logo design; header design; landing page design; widget design
• website face-lift (do you have an old website that needs an update?)
• brand development: helping you clarify your brand in the context of business goals
• marketing: helping you communicate your brand – in all worlds
• search engine optimization – SEO – getting you found in the digital world
• managed, affordable wordpress website hosting – the fastest, most secure hosting available
• ongoing website maintenance (wordpress and plugin updates and compatibility maintenance)
• website security and backup service
• website automation: providing code to automatically post blog updates to social accounts
• and more…

We can provide a completely done-for-you, turn-key solution – including all of the content for your site, or guide you or your staff in how to produce website content for optimal engagement of your patient community. Contact us to explore effective solutions to fit your budget.

 

Here is the value that Windriven Group provides:

 

Email me (rf AT russellfaust.com) any time with inquiries or if you want to chat – I’d love to hear from you!

Russell Faust, MD, PhD
CEO & Managing Partner
The windrivengroup

Book your FREE 15 minute consultation here: