Russell Faust, MD, PhD

mission: passionate patient advocacy ...

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Are You StoryTELLING or Story DOING?

By Russ 2 Comments

Are You StoryTELLING or Story DOING?

As the tenets of content marketing become widely adopted in healthcare, as in other industries, we are hearing more about storytelling. Story as a branding or marketing technique has reached medicine: Storytelling as a way to engage your audience, your patient community. Storytelling as a way to make your doctors more human, more accessible. My […]

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