The Value of Your Medical Podcast Even though I’m a ‘boomer,’ that is, a geezer, and grew up in the analog era – including medical training with paper charts! – I am an advocate of digital media for healthcare. And I’m an advocate for using a medical podcast to better connect with your patients, your […]
Why Your Brand is a ZOMBIE (and what to do about it)
Capture Your Zombie Brand: 6 Essential Steps for Building Your Online Healthcare Brand [ Be sure to check out my chat with Janet Kennedy, over at Get Social Health; or at Health Works Collective] Your Brand Already Exists “I don’t have a brand,” or “I don’t need a brand.” That’s what I hear from my peers […]