EMAIL is a great way to boost engagement with your audience, but you must avoid spamming your email list!! Despite your good intentions, the SPAM filters may still tag your emails as spam. You want to grow your email subscriber list, and you should send them regular updates and value-added emails. You’re building relationships, demonstrating your […]
Your Healthcare Website Home Page: 9 Critical Elements
Your Healthcare Website Your Healthcare Website Home Page is the front door to your clinical practice or hospital in the digital world. Your home page will receive more traffic than any other page on your website. And yet, for most healthcare websites, this page is not optimized for their visitors’ experience. Just as the patient […]
Healthcare Lead-Magnets
Build Relationships…Using a Healthcare Lead Magnet. Healthcare is Unique We’ve said it before: you’re not selling anything in healthcare. You’re not even selling healthcare. What are you doing? You are building relationships with your future patients. You are connecting. You are getting them to know, like, and trust you. How? By providing value. By answering […]
Your Patient Email List: Essential to Grow Your Practice
Why a Patient Email List? Benefits of Collecting Patient Email Addresses Include… YOU Own Your Patient Email List – so no matter what policy changes are made by Facebook or Twitter or Google or anyone else, you still have a list of people that you can connect with any time you choose. Email is about […]